Privacy Policy

Effective Date: May 01, 2026

This Privacy Policy describes how Emberpath Media LLC, doing business as Ember Path Media (“Ember Path Media,” “Company,” “we,” “us,” or “our”), collects, uses, discloses, retains, and protects personal information.

This Privacy Policy applies to emberpathmedia.com, related webpages and landing pages, online forms, advertisements, telephone numbers, call-routing systems, business communications, and other services that link to or expressly reference this Privacy Policy collectively, the “Services.”

1. Scope

This Privacy Policy applies to personal information collected in connection with the Services, including information relating to:

Website visitors;
Consumers seeking products or services;
Individuals who call telephone numbers associated with our campaigns;
Business clients and prospective clients;
Publishers, affiliates, advertising partners, buyers, vendors, and service providers; and
Individuals who otherwise communicate with Ember Path Media.

This Privacy Policy does not govern the independent privacy practices of businesses to which an inquiry or call is transferred or referred. Those businesses may collect and process personal information under their own privacy policies.

2. Personal Information We Collect

The personal information we collect depends on how an individual interacts with the Services.

A. Identifiers and Contact Information

We may collect:

Name;
Postal address;
Email address;
Telephone number;
Internet Protocol address;
Device identifiers;
Online identifiers; and
Similar identifying information.

B. Consumer Inquiry Information

When a consumer requests information about a product or service, we may collect:

ZIP code, city, state, or general location;
The product or service of interest;
Responses to eligibility or qualification questions;
Preferred contact method;
Information entered into a website form;
Referral source;
Campaign and advertisement information; and
Other information voluntarily provided during the inquiry.

Depending on the campaign, inquiry information may relate to insurance, home services, legal services, financial services, debt-related services, travel, solar services, or other consumer products and services.

C. Telephone and Communication Information

When an individual calls, receives a call, or communicates with us or a participating business, we may collect:

Calling and called telephone numbers;
Date, time, duration, and disposition of the call;
Call-routing and transfer information;
Interactive voice response selections;
Call recordings or transcripts, where permitted by law;
Text messages, emails, and other communications;
Agent or business receiving the call;
Quality-control and compliance findings; and
Information voluntarily stated during the communication.

Not every call is recorded. When recording is used, applicable notices or consents may be provided as required by law.

D. Business and Professional Information

For clients, partners, publishers, affiliates, vendors, and other business contacts, we may collect:

Company name;
Job title;
Business contact information;
Contract and account information;
Campaign specifications;
Billing and payment information;
Tax or compliance documentation;
Traffic-source information;
Call and conversion data;
Support communications; and
Performance and quality-control information.

E. Device and Internet Activity

We and our service providers may automatically collect:

Browser type;
Device type;
Operating system;
IP address;
Approximate location derived from an IP address;
Referring webpage;
Pages viewed;
Links clicked;
Time spent on a page;
Form interactions;
Advertising identifiers;
Cookie identifiers; and
Website diagnostic and performance information.

F. Sensitive Personal Information

Certain inquiries may involve information that is considered sensitive under applicable law, such as health-related eligibility information, financial information, government identifiers, or precise location information.

We ask individuals not to provide sensitive information unless it is reasonably necessary for the specific inquiry and appropriate notices have been provided.

Information submitted through a marketing or referral service may not be protected under laws that apply only to particular regulated entities, such as the Health Insurance Portability and Accountability Act.

3. Sources of Personal Information

We may collect personal information:

Directly from consumers and website visitors;
Through telephone calls, forms, emails, and other communications;
From business clients, publishers, affiliates, advertising partners, and participating service providers;
From advertising platforms, analytics providers, and attribution services;
From call-routing, call-tracking, and telecommunications providers;
From publicly available sources;
From fraud-prevention, compliance, and data-validation providers; and
Through cookies and similar technologies.

4. How We Use Personal Information

We may use personal information to:

Respond to requests and inquiries;
Connect consumers with participating businesses;
Route and transfer telephone calls;
Determine whether an inquiry meets campaign criteria;
Operate, maintain, secure, and improve the Services;
Measure advertising and campaign performance;
Attribute inquiries and calls to advertising sources;
Perform call-quality, compliance, fraud, and duplicate checks;
Provide reporting to business clients and partners;
Administer accounts, contracts, billing, and payments;
Communicate about services and business opportunities;
Personalize content and advertising;
Detect, investigate, and prevent fraud, misuse, security incidents, and unlawful conduct;
Enforce agreements and policies;
Comply with legal, regulatory, contractual, and recordkeeping obligations;
Establish, exercise, or defend legal claims; and
Complete corporate transactions such as a merger, acquisition, financing, restructuring, or sale of assets.

5. How We Disclose Personal Information

We may disclose personal information to the following categories of recipients:

A. Participating Businesses

We may disclose or transfer consumer information and calls to businesses that offer the product or service requested by the consumer. These may include licensed agencies, insurers, law firms, financial-service providers, debt-service providers, contractors, travel providers, solar providers, or other businesses.

A participating business may contact the consumer and independently collect additional information.

B. Business Clients, Publishers, and Advertising Partners

We may provide campaign, call, attribution, quality, disposition, conversion, compliance, and performance information to parties involved in generating, purchasing, receiving, operating, or evaluating the applicable campaign.

C. Service Providers

We may disclose information to vendors that assist with:

Website hosting;
Telecommunications;
Call tracking and routing;
Interactive voice response systems;
Call recording and transcription;
Customer relationship management;
Analytics;
Advertising;
Email and communication services;
Payment processing;
Fraud prevention;
Data validation;
Cybersecurity;
Legal and compliance services; and
Business operations.

D. Legal and Regulatory Recipients

We may disclose information when we reasonably believe disclosure is necessary to:

Comply with applicable law, legal process, court order, or government request;
Protect the rights, property, security, or safety of Ember Path Media or another person;
Investigate fraud, abuse, security incidents, or unlawful activity;
Enforce an agreement or policy; or
Establish, exercise, or defend a legal claim.

E. Corporate Transactions

Personal information may be disclosed or transferred as part of a merger, acquisition, financing, reorganization, bankruptcy, sale of assets, or similar corporate transaction.

6. Sale or Sharing of Personal Information

Ember Path Media does not sell personal information solely in exchange for a direct monetary payment unrelated to providing our services.

However, our business involves connecting consumer inquiries and calls with participating businesses. We may receive compensation when an inquiry or call is delivered, transferred, referred, qualified, or converted.

Under certain state privacy laws, these activities may be considered a “sale” of personal information even when no money is paid specifically for the personal information. The use of advertising cookies or identifiers may also be considered “sharing” or targeted advertising under applicable law.

Depending on our activities during the applicable period, categories of information sold, shared, or used for targeted advertising may include:

Identifiers;
Contact information;
Internet or electronic activity;
Commercial or service-interest information;
Approximate location information;
Advertising and campaign attribution information; and
Inferences concerning consumer interests.

Recipients may include participating businesses, business clients, advertising platforms, analytics providers, and campaign partners.

Where applicable law provides the right to opt out, a consumer may submit a request using the methods described in the “Privacy Rights and Choices” section.

We do not knowingly sell or share personal information belonging to individuals under 16 years of age.

7. Cookies and Similar Technologies

We and our service providers may use cookies, pixels, tags, scripts, local-storage technologies, call-tracking tools, and similar technologies to:

Operate the website;
Remember preferences;
Measure traffic and engagement;
Attribute calls and inquiries to advertising campaigns;
Detect fraud;
Improve website performance;
Deliver or measure advertising; and
Understand how individuals interact with the Services.

Browser or device settings may allow users to block or delete cookies. Disabling cookies may cause certain website features to operate incorrectly.

Where required, we will provide a cookie-management or privacy-choice mechanism.

8. Global Privacy Control

Where legally required and technically capable, we will treat a recognized Global Privacy Control signal as a request to opt out of the sale or sharing of personal information for the browser or device transmitting the signal.

Because Global Privacy Control signals are browser- and device-specific, an individual may need to activate the signal separately on each browser or device.

9. Telephone Calls and Recordings

Calls placed to or through telephone numbers associated with our Services may be monitored, recorded, analyzed, transcribed, routed, or transferred for operational, quality-assurance, compliance, fraud-prevention, training, attribution, and business purposes, where permitted by law.

Call recordings may contain information voluntarily provided by a caller. Callers should not provide complete Social Security numbers, passwords, payment card security codes, or other unnecessary sensitive information.

The business receiving a transferred call may separately record or process the call under its own policies and legal obligations.

10. Communications and Marketing Choices

Individuals may unsubscribe from marketing emails by following the instructions included in the message.

Individuals may also contact us to request that we stop particular marketing communications. We may continue sending non-marketing messages concerning active requests, legal notices, security matters, transactions, or existing business relationships.

An opt-out submitted to Ember Path Media may not automatically opt the individual out of communications sent independently by a participating business.

11. Data Retention

We retain personal information for as long as reasonably necessary to:

Fulfill the purposes described in this Privacy Policy;
Operate campaigns and provide services;
Maintain business and financial records;
Resolve disputes;
Conduct quality-control, fraud, and compliance reviews;
Enforce agreements;
Meet legal, tax, accounting, regulatory, and contractual requirements; and
Protect our rights and the rights of others.

Retention periods vary based on the type of information, the campaign, legal requirements, contractual obligations, sensitivity, and operational need.

When information is no longer reasonably necessary, we may delete, de-identify, aggregate, or securely dispose of it.

12. Data Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information from unauthorized access, use, alteration, loss, or disclosure.

No website, telephone system, communication method, database, or storage system can be guaranteed to be completely secure. Individuals submit information at their own risk and should use caution when transmitting sensitive information.

13. Children’s Privacy

The Services are intended for adults and are not directed to children under 13 years of age.

We do not knowingly collect personal information directly from children under 13. A parent or legal guardian who believes that a child has submitted personal information may contact us to request review and deletion.

14. Privacy Rights and Choices

Depending on the individual’s state of residence and the applicability of relevant law, the individual may have the right to:

Confirm whether we process personal information;
Access personal information;
Obtain a copy of personal information;
Correct inaccurate personal information;
Delete personal information;
Opt out of the sale of personal information;
Opt out of sharing for cross-context behavioral advertising;
Opt out of targeted advertising;
Limit certain uses or disclosures of sensitive personal information;
Request information concerning categories of personal information, sources, purposes, and recipients;
Appeal the denial of a privacy request; and
Receive equal service without unlawful discrimination for exercising a privacy right.

These rights are subject to legal limitations, exemptions, verification requirements, and applicability thresholds.

15. Submitting a Privacy Request

Privacy requests may be submitted through our website contact form or by contacting:

Email:
arafat@emberpathmedia.com
edwina@emberpathmedia.com

Telephone:
+1 (805) 377-7744

Please use the subject line “Privacy Request” and include:

Your name;
Your email address and telephone number;
Your state of residence;
The nature of your request; and
Information reasonably necessary to identify the relevant records.

We may request additional information to verify identity and protect personal information from unauthorized disclosure.

We will use information submitted for verification only to process the request, prevent fraud, maintain legally required records, and comply with applicable law.

16. Authorized Agents

Where permitted by law, an authorized agent may submit a privacy request on behalf of another individual.

We may require evidence of the agent’s authority and may contact the individual directly to confirm the request or verify identity.

17. Appeals

Where applicable law provides an appeal right, an individual may appeal a denied privacy request by replying to our decision or submitting a new request titled:

Privacy Request Appeal

The appeal should explain why the individual believes the original decision was incorrect.

18. Non-Discrimination

We will not unlawfully discriminate against an individual for exercising an applicable privacy right.

We may offer different services, pricing, or functionality when the difference is reasonably related to the value or use of the relevant information or is otherwise permitted by law.

19. Third-Party Websites and Businesses

The Services may contain links to third-party websites or connect consumers with independent businesses.

We do not control and are not responsible for the privacy, security, licensing, pricing, representations, products, or services of third parties. Individuals should review each third party’s privacy policy and terms before providing information.

20. International Visitors

Ember Path Media is based in the United States. Information collected through the Services may be processed and stored in the United States or other jurisdictions where we or our service providers operate.

Privacy laws in those jurisdictions may differ from those in the individual’s location.

21. Changes to This Privacy Policy

We may revise this Privacy Policy periodically.

The revised version will be posted with an updated “Last Updated” date. Material changes may also be communicated through the website or another appropriate method.

Continued use of the Services after the effective date of a revised Privacy Policy constitutes acknowledgment of the revised policy, to the extent permitted by law.

22. Contact Us

Questions, concerns, or complaints about this Privacy Policy may be directed to:

Emberpath Media LLC
1209 Mountain Road PL NE, Suite R
Albuquerque, New Mexico 87110
United States